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How to get big discounts from Woolies - don't shop there much
Virtuoso 
9/9/08 1:43:15 PM
SuperHero
Resident alien


Alternative title: "Why Customer Loyalty is a one-way deal at Woolies"

Woolies recently introduced a Everyday Rewards Card, which tracks how much money you've spent with them, and how many petrol 'discounts' you've earned. Virtuosette and I both have a card. And the cards are linked so that we can share the petrol 'discounts'.

Earlier this week, I received an email offer from Woolies to get 8 cents per litre discount on petrol, IF I bought $30 in fresh produce from Woolies. I gave it to Virtuosette, who was doing the grocery shopping today.

Here's the rub...

Virtuosette did the shopping, and spent more than $100 on fresh produce. But Woolies didn't give us an 8 cent petrol discount. So we asked them why not.

Well, apparently, the offer was only available to me, who rarely buys things from Woolies . Virtuosette, who regularly shops there, can't have that discount (even though, ironically, it's my money paying for the groceries she bought).

Net observation: Woolies is giving bigger discounts to non-customers, and loyal customers are being screwed.

I suppose you can say it's smart marketing... not giving discounts to people who are spending their money there anyway. Well, until they got caught out doing it. As now they have two unhappy customers to deal with.


Edited by Virtuoso: 9/9/2008 1:46:27 PM

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I came. I saw. I did not concur.

Apoptosis 
9/9/08 1:45:14 PM
Champion

I am sure you worked it out already. But it's to lure less frequent customers to shop there. They don't need to lure the frequent ones back because they come anyway.

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iamthemaxx 
9/9/08 1:45:15 PM
Mod
SuperHero

Immortal


You'd think that linked means it's across both unequivocally huh.


I only buy my greens from the green grocer, meat from the butcher, all the rest from woolies cause it is the local.

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robzy 
9/9/08 1:46:07 PM
Hero
Immortal


Quote by Virtuoso
Apparently, the offer was only available to me, who rarely buys things from Woolies.


Of course, offering you 8c off your fuel may have tempted you to go and buy stuff...

Interesting.

Rob.

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עם ישראל חי

Ashykat 
9/9/08 1:46:36 PM
Overlord

So it would have worked if you had given her your card then?

I'd just have one card for the person doing the bulk of the shopping; and have another card for the person/partner who doesn't do much shopping, then when the decent discounts come to the person who does the least amount of shopping, switch cards.

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Virtuoso 
9/9/08 1:46:48 PM
SuperHero
Resident alien


Quote by iamthemaxx
You'd think that linked means it's across both unequivocally huh.

That's exactly what I thought.

I'd have given her my card to use if I'd realised only I could have the offer.

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I came. I saw. I did not concur.

Frizzl 
9/9/08 1:47:33 PM
Titan

Quote by Apoptosis
I am sure you worked it out already. But it's to lure less frequent customers to shop there. They don't need to lure the frequent ones back because they come anyway.



And at the same time they don't have to give out as many discounts as the frequent shoppers will 90% of the time already meet that criteria :)

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Rion 
9/9/08 1:53:28 PM
Champion

I have noted a lot of anti-Woolies sentiments here. However people continue to shop there, is this the length of convictions?

Note I am no way condoning what unbecoming practices Woolies and other large chain stores are doing.

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Doing the right thing should never be the hard choice.

Virtuoso 
9/9/08 1:55:10 PM
SuperHero
Resident alien


I think many people are just waking up to how Woolies does business, and the bigger implications of their business practices on society in general.

I found the 4 Corners show last week a big eye-opener. I haven't bought anything there since then.




Edited by Virtuoso: 9/9/2008 1:56:09 PM

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I came. I saw. I did not concur.

plebsmacker 
9/9/08 1:59:28 PM
Hero
Immortal


Quote by Virtuoso
it's my money paying for the groceries she bought



I'm sure when talking to her though it's always "our" money.

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Give me ambiguity or give me something else

MrInsaneBuff 
9/9/08 2:16:57 PM
Hero
Immortal


Sif not just give her your card. Play Woolies off against itself.

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Virtuoso 
9/9/08 2:19:23 PM
SuperHero
Resident alien


Quote by plebsmacker
I'm sure when talking to her though it's always "our" money.

Check.

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I came. I saw. I did not concur.

bowiee 
9/9/08 2:34:14 PM
Hero
Titan


I do the family shopping and find I am buying more from Aldi these days then the big two.

I only go to woolies or coles to get their specials,(and a few brand name goodies)never fresh produce (to expensive). Some brands I wont compromise on as I like the quality, but I think it is fair to say Aldi get most of my shopping dollars now.

"Fuel discounts" from the big two are really paid for by their inflated prices anyway :( I just go to an independent for my fuel.

Thanks for nothing to the ACCC inquiry, who found no price fixing between the big two. What a (Bad) joke.

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"You do not really understand something unless you can explain it to your grandmother" - Albert Einstein.
"Note to self....Don't feed the trolls"




Nich... 
9/9/08 2:47:47 PM
Hero
Immortal


Do you at people at least put through your shopping in multiple batches of $30 each, to get more vouchers?

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That's what makes my life so fucking fantastic
I am a weapon of massive consumption
And it's not my fault, it's how I'm programmed to function...

spielentwickler 
9/9/08 2:55:43 PM
Guru

I used to shop only at woolworths. Rarely do these days.

I get general grocery items from coles. I would get them from an IGA/Foodworks/anything else if there was one near by. There's a fruit/vege shop in toowong villiage that's got good prices though, and a buther too, so I get those items from them if I can. I occasionally buy meet from coles if it's marked down enough though.

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The End 
9/9/08 3:00:16 PM
Hero
Titan


I shop at Aldi, and only pick up what I can't get at Aldi from Coles.

Fuck Woolies.

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The proof is in the pudding.

The pudding... of their doom.

bowiee 
9/9/08 3:04:21 PM
Hero
Titan


Quote by spielentwickler
I used to shop only at woolworths. Rarely do these days.

I get general grocery items from coles. I would get them from an IGA/Foodworks/anything else if there was one near by. There's a fruit/vege shop in toowong villiage that's got good prices though, and a buther too, so I get those items from them if I can. I occasionally buy meet from coles if it's marked down enough though.



We have a big gun butcher up here in Ipswich thank god,supermarket meat is just toooo expensive. Also have several cheap fruit and vege markets. Even better when I have to go to Toowoomba then I stop at gatton area for some bulk produce :)

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"You do not really understand something unless you can explain it to your grandmother" - Albert Einstein.
"Note to self....Don't feed the trolls"




Rybags 
9/9/08 3:04:30 PM
Hero
Immortal


++ Fuck Woollies and Coles.

These loyalty schemes, frequent flyers, credit cards and fuel saver vouchers are all a crock.

Just means you have to spend more with them to get any "benefit" and of course they compensate with higher prices.

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YPE 
9/9/08 3:13:53 PM
Champion

Quote by Virtuoso
I think many people are just waking up to how Woolies does business, and the bigger implications of their business practices on society in general.

I found the 4 Corners show last week a big eye-opener. I haven't bought anything there since then.



But your wife did, using your money.

Big difference, I guess.

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X360 Gamertag: dysorder

Director 
9/9/08 3:33:13 PM
Hero
Immortal


Quote by The End
I shop at Aldi, and only pick up what I can't get at Aldi from Coles.

Fuck Woolies.



I hear you, but in my case I'd have to go half-way across town to get to the nearest aldi so I'm stick with either woolies or coles and they're both as bad as each other.

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A challenge to a perceived consensus is a challenge to all the powers in human society, as it can take a person’s understanding of the world we live in, and flip it upside down.

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